Urine for a surprise with a new Ikea ad…
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A host of media folk gathered at Sea Containers House on Tuesday evening to celebrate the official UK launch of GroupM’s new media, content and technology agency created from the merger of MEC and Maxus.
Dan Hanson and Matthew Bloxham explain how economic challenges and new business threats will impact agencies and the wider advertising sector in 2018
Accenture is to acquire Mackevision, a global producer of 3D content – and visual effects team for Game Of Thrones.
We invite all practitioners with a stake in delivering outstanding solutions for the connected consumer to select from the categories that best match your contribution and to enter this year’s awards.
Getting more women into C-suite roles is proving to be an especially laborious task, according to the IPA’s latest annual diversity survey.
Magnetic, the marketing body for consumer magazines, has announced that Hearst UK president and CEO James Wildman has replaced Marcus Rich as chairman.
What is the true relationship between machine learning and AI, and where should marketers be putting their efforts, asks Tim Webster.
Horler has spent the last 19 years at Dentsu Aegis Network – most recently as CEO of Dentsu Aegis US.
Harwood will be responsible for leading the agency’s strategic output across a client base which includes Iceland, Ladbrokes Coral and Suzuki.
