Sharethrough saw native ad spend through its platform grow 80% year-on-year to $250 million in 2017.
More Uk articles
Global adspend figures are forecast to grow 3.6% in 2018, up from 3.1% in 2017, according to the latest market data from Dentsu Aegis Network.
WPP’s Lindsay Pattison, journalists Torin Douglas and Raymond Snoddy, and Thinkbox CEO Lindsey Clay share their hopes for 2018. Recorded at Mediatel’s annual Year Ahead event on January 10.
Fran Cowan and Richard Davidson have both been promoted and Mike Hine, a former CFO at Fortius Group, has joined the team.
Whether it’s sexual harassment or inequalities of pay, women in the media have started a long-overdue earthquake, writes Raymond Snoddy.
Urine for a surprise with a new Ikea ad…
A host of media folk gathered at Sea Containers House on Tuesday evening to celebrate the official UK launch of GroupM’s new media, content and technology agency created from the merger of MEC and Maxus.
Dan Hanson and Matthew Bloxham explain how economic challenges and new business threats will impact agencies and the wider advertising sector in 2018
Accenture is to acquire Mackevision, a global producer of 3D content – and visual effects team for Game Of Thrones.
We invite all practitioners with a stake in delivering outstanding solutions for the connected consumer to select from the categories that best match your contribution and to enter this year’s awards.
