US-based Stagwell Group has acquired the London-based global performance marketing agency for an undisclosed sum.
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Tech businesses could soon be sending us packages via drones with things they think we need – before we realise we even need them.
Wieden+Kennedy London will start work immediately on the account alongside the in-house FA team on England Men’s brand messaging in the lead-up to the 2018 FIFA World Cup and beyond.
Campaign activity for Capital One will begin this month, with the7stars managing a multi-million-pound media budget for brand marketing activation across digital, outdoor, TV, press and radio.
Eleanor Crossman will be responsible for building brand awareness with advertisers and agencies as the business accelerates its digital out-of-home portfolio.
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As of this week, users will not be able to access YouTube via Amazon’s Alexa-powered Echo Show device, and it will be removed from Fire TV on new year’s day.
A new report from Brand Finance has estimated that the potential loss in value to the beverage industry if plain packaging was imposed by law would amount to $293 billion.
On a cost-per-acquisition basis it makes more sense for Wickes to place ads on Google search or Facebook, Matthew Gaunt said at FTVads 2017.
As intriguing details about the billionaire octogenarian’s latest cunning plan emerge, Raymond Snoddy examines the plot twists.