It is the first time mobile has accounted for almost 50% of both newsbrands’ readership.
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Change is coming, but are brands moving fast enough to keep up, asks The Pool’s Tanya Joseph.
As advertisers, regulators and governments take serious interest in their behaviour, Bob Wootton argues that 2018 could be a watershed year for Google and Facebook.
A spokesperson for Oath said: “Oath is a values-led company and we take all complaints and allegations from our employees extremely seriously and we move fast to act on them.”
It’s tough making predictions, especially about the future – but Dominic Mills will try nonetheless.
Hearst UK, the publisher of Cosmopolitan and Elle, has announced the appointment of two new group agency directors, Sarah Tsirkas and Joni Morriss.
Howard’s End and Blue Planet II dominated on the BBC, while ITV secured solid ratings from international football friendlies.
Charlotte Eagland joins the agency from MC&C and will begin her new role in February 2018.
Here’s an unusual move: pay-TV rivals BT and Sky today announced a multi-year deal to share each other’s channels on their platforms.
In the second of two specials, our experts review what has been a striking year for media and advertising – and offer their predictions for the coming year.
