Viacom Outdoor is planning a new initiative which will see sponsored buskers across London Underground’s tube network.The outdoor agency is planning to create 25 licensed pitches at 12 central London tube stations. Viacom estimate the pitches could provide opportunities for around 300 buskers, who would play in shifts, for up to 13 hours a day.Viacom… Continue reading Viacom Outdoor Plans Sponsored Buskers
The ITC has rejected complaints aimed at Channel 5, that the documentary, Michael Jackson’s Face, was cruel and mocking.The programme, which drew Channel 5’s largest ever audience for an original show (see Jacko Helps Five Face The Future), documented the changing appearance of the face of the pop star Michael Jackson and the possible reasons… Continue reading ITC Rejects Complaints Over Michael Jackson’s Face
Emap has announced that Brian Page will be the new programme director at RockFM/Magic 999.Prior to joining Emap, Page worked as programme controller at Wave 102 which is part of the Wireless Group. He has also worked within Scottish Radio Holdings, where he began his career as a presenter, before climbing the ladder to become… Continue reading RockFM/Magic 999 Announces New Programme Director
The MRG’s newly relocated Media Planning Course took place on 23rd-25th October 2002 at Moor Hall in Cookham – the Chartered Institute of Marketing’s HQ.Over 30 delegates from a wide range of agencies, media owners and research companies gathered to hear industry experts imparting their knowledge on various aspects of media planning over the first… Continue reading MRG 3-Day Course: Media Planning
ABC Electronic has announced Capital Radio Group will be the first broadcaster to publish audited data on streaming.Capital will publish figures detailing how many unique users were listening to the radio streams and the duration of listening. A spokesperson for ABC Electronic told NewsLine: “Capital feel the need to offer clarity and transparency to their… Continue reading ABC Electronic To Measure Online Radio Listening
The publisher of The Wall Street Journal Europe, Dow Jones, has announced it is to cut a further 230 jobs by the middle of November.In a memo to staff, Peter Kann, the company’s chief executive, cited “the harsh economic climate in which we’re operating” as well as “depressed” global markets for financial services, technology and… Continue reading Advertising Recession Hits Financial Media
Media stocks were seen hovering on Tuesday, as profit takers moved in after Monday’s substantial rally, undermining positive results from key UK companies.Investors are keeping their eyes on the US where there is speculation that the Federal Reserve is set to lower interest rates. Analysts have suggested a similar cut in UK rates remains a… Continue reading Sharewatch
The Observer is to publish a special one-off travel magazine, with the backing of an advertising campaign from Mother, early in the new year.The sixty-eight page tabloid size glossy colour magazine will be in the same vein as Observer Sport Monthly and Observer Food Monthly. There has already been speculation that the magazine will become… Continue reading Observer Launches New Travel Magazine
Revenues at News International’s UK titles have plunged 50% in the last three months as a result of the high profile tabloid tussle with Trinity Mirror.Figures out today show that The Sun lost more than £20 million in revenues after cutting its cost nationwide in a bid to compete with the Daily Mirror.“Slightly higher advertising… Continue reading Price War Drives Down News International Income
Channel 4 has secured BT as the sponsor of its second series of Celebrity Big Brother, which is due to start later this month.BT will be using the sponsorship as part of its drive to promote its broadband service and idents will appear on the shows on Channel 4 and E4. The media planning and… Continue reading BT To Sponsor Celebrity Big Brother
