The FreeWheel Video Monetization Report is released quarterly and seeks to highlight the changing dynamics of how enterprise-class content owners and distributors are monetising professional digital video content.
Q1 2014 marked the beginning of what promises to be an extremely strong year for growth and evolution in the digital television market, with video views and ad views both up over 25% year-over-year.
Key findings include:
Authenticated viewing grew 436% year-over-year
Live viewing led industry growth, up 176% year-over-year
Viewers are seeing more ads per commercial break, yet completion rates remain high
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