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Readers Digest & Auto Trader ABCs

Readers Digest & Auto Trader ABCs

Readers Digest’s circulation has continued to increase with the magazine’s July to December ABC up by 9% year-on-year. Auto Trader also recorded an increase with its ABC up by 4%.

Total UK & Eire
Jul-Dec92 Jul-Dec93 %Ch Jul-Dec92 Jul-Dec93 %Ch
Auto Trader 363,927 378,985 4.1 363,927 378,984 4.1
Readers Digest 1,521,437 1,660,170 9.1 1,509,945 1,647,737 9.1

The July-December 1993 ABC figures appear on the Press Planner as soon as they are released – KEY *305£

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