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Sky Website Records Traffic Increases
The latest audit for www.sky.co.uk, covering November 1998, has shown a 30% increase in traffic for the site. During November sky.co.uk recorded 9.5 million page impressions according to the ABC //electronic audit. “Sky.co.uk is now a major content site which we will drive to greater heights in the coming months,” says Paul Wright, commercial manager at Sky Sales.
Sky recently signed a deal with AOL which will see the companies cross-promoting services on each of their websites (see Open Rolls Out Ad Campaign For Interactive TV Services)
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