|
Translucis Turns On 18-24 Year Olds
Digital media is effective in creating brand awareness among 18-24 year olds, according to research carried out for Translucis, the ambient company that runs a network of plasma advertising screens in pubs and clubs.
The research, conducted by youth agency 2CV, measured the effect of digital media campaigns on over five hundred 18-24 year-olds and found that the medium is effective in “generating conversation and word of mouth.”
Translucis, which launched earlier this year (see
Translucis Signs Student Bar Deal
Translucis Signs Student Bar Deal
Translucis Signs Student Bar Deal
Translucis Signs Student Bar Deal www.translucis.com
Subscribers can access ten years of media news and analysis in the Archive