174m US internet users watch online video in February
More than 174 million US internet users watched online video during February, new comScore data reveals.
Video viewers at Hulu watched a record amount of video per person during the month, said comScore, at 2.4 hours per viewer.
US internet users watched 28.1 billion videos in February, with Google Sites ranking as the top video property with 11.9 billion videos, representing 42.5% of all videos viewed online.
YouTube.com accounted for more than 99% of all videos viewed at the property. Hulu ranked second with 912.5 million videos, or 3.2% of all online videos viewed.
Microsoft Sites ranked third with 623 million (2.2%), followed by Yahoo! Sites with 455 million (1.6%) and Turner Network with 318 million (1.1%).
| Property | Videos (000) | Share of Videos (%) |
|---|---|---|
| Total Internet : Total Audience | 28,123,542 | 100 |
| Google Sites | 11,950,024 | 42.5 |
| Hulu | 912,525 | 3.2 |
| Microsoft Sites | 622,569 | 2.2 |
| Yahoo! Sites | 454,761 | 1.6 |
| Turner Network | 317,623 | 1.1 |
| Viacom Digital | 305,155 | 1.1 |
| Fox Interactive Media | 290,181 | 1 |
| CBS Interactive | 289,303 | 1 |
| AOL LLC | 240,102 | 0.9 |
| Megavideo.com | 188,555 | 0.7 |
Nielsen Company research published last month found that the number of unique viewers of online video was up 10.5% year on year in February.
There were 141 million unique viewers during the month, said Nielsen, up from 127.6 million a year previously.