Broadcasters unite for World Television Day

Key industry bodies, including the European Broadcasting Union and the Association of Commercial Television in Europe, will today unite for World Television Day.

Proclaimed as an annual event by the United Nations in 1996, broadcasters across the globe have been invited to broadcast a brief video in recognition of TV’s role to inform, educate and entertain.

The clip will feature people of all ages and nationalities watching TV content on different devices, with broadcasters in more than 20 countries expected to take part.

“TV is constantly evolving with one major goal: we want viewers to be the big winners of this technological evolution,” said Phillippe Delusinne, ACT president and CEO RTL Belgium.

“In the end, new technology means more ways to watch TV: what you want, when you want and on whatever screen you want. Thousands of talented people work in television, backstage or on screen to continue our success story. It’s an honour to be part of this media family.”