Newspaper and magazine publisher Archant has announced the appointment of Craig Nayman as its first ever chief commercial officer.
Formerly director of sales for ITV Channels and owner of commercial and sales consultancy Red Cannon, in his new role Nayman will be responsible for covering sales and commercial activities across the company.
Headquartered in Norwich, Archant publishes four regional daily newspapers, around 50 weekly newspapers, and 80 consumer and contract magazines.
Taking over from interim CCO Johnny Hustler, who will retire in March, Nayman brings with him over 35 years’ experience in digital, TV, radio and sports media in both the UK and internationally.
Starting out his career as a sales representative in regional commercial radio and TV, Nayman held a number of senior roles before becoming director of sales with ITV Channels for eight years.
More recently he was retained by Arsenal football club focusing on creating new commercial partnerships.
Since 2006, Nayman has run his own company, commercial and sales consultancy Red Cannon, specialising in media and sports sectors, with clients including the All England Club (Wimbledon), ITV and Chinese state broadcaster CCTV.
“I am very excited about Craig joining the Archant team and I am sure his experience and insight will contribute hugely to ensure our continued success in inspiring communities,” said Archant chief executive, Jeff Henry.
“His drive, enthusiasm and talent will be an invaluable asset to us.”
Nayman added: “The opportunity to be part of the One Archant team and help drive the next phase of its transformation is a really compelling one.
“Archant has a strong portfolio of brands, and I’m really looking forward to working with the commercial teams, its customers and building on the current commercial performance across the multiple platforms the business has to offer.”
