Vince Medeiros appointed as new CMA director

The Content Marketing Association (CMA) has announced that Vince Medeiros is to join the management team as a director.

Medeiros, co-owner and publisher of media company TCOLondon, will sit alongside join Clare Hill (managing director, The CMA) Andrew Hirsch (CEO, John Brown Media & Chairman of The CMA), Clare Broadbent (CEO, Cedar Communications), Sean King (CEO, Seven) and Matt Adams (MD, iProspect UK).

“It’s a fascinating time for media companies, who are faced with unprecedented business model challenges,” said Medeiros.

“Branded content is playing a vital role in this new environment, underwriting great journalism and allowing brands to communicate authentically with audiences.

“It is beyond exciting to be involved with the CMA, an association that sits at the heart of what is becoming a critical cultural commodity.”

CMA MD Clare Hill added: “Vince runs a leading boutique media company that specialises in creating content for the millennial audience, engaging with them through cutting-edge, opinion-leading creative execution.

“TCOLondon is disrupting the millennial space, and I’m delighted to welcome Vince to the team at what is an incredibly exciting time for content marketing and the CMA.”