Ebiquity hires new head of digital

Ebiquity has hired Collective’s former digital strategy director, Tim Hussain, as head of digital.

Bringing with him 15 years of digital media experience – including roles at AOL and Sky – Hussain will join Ebiquity’s Media Value Measurement practice where he will focus on helping brands to improve media performance while ensuring transparency.

He will report into Neil Duncan, managing director of UK and International Media.

“Tim’s first-hand experience of the very latest developments in digital media will ensure Ebiquity helps its client achieve business success,” Duncan said.

“With the continued industry challenges around viewability, fraud, and the role of digital within the media mix, Tim’s expertise will be invaluable in developing Ebiquity’s digital product offering and advisory service.”

Hussain’s appointment is the latest in a line of digital hires, including Michael Karg as group CEO and Rob Bevers as head of multi-channel analytics.

Commenting on his new role, Hussain said: “Businesses are looking to create a competitive advantage from the opportunities that the growth in digital media present.

“Digital performance measurement is now taking centre stage and I’m excited at the prospect of working with some of the UK’s biggest advertisers that Ebiquity’s client base represents.”