Heat Blazes A Trail Across TV Sector

The television listings sector rose for the six-month period to December 2000, up 3,498,423 copies (a 52.3% rise year on year) according to the latest ABC figures. This was thanks to the performances of Heat and Sky Customer Magazine. Redwood’s Sky Customer Magazine recorded the best performance of any title, with a 212.4% year on year rise in total average net sales.

The next best performance came from Emap’s Heat which increased by 99,801 copies (up 137.6% year on year). Heat‘s success marks a complete turnaround for the title which was revamped shortly after its initial launch following poor sales.

IPC’s TV & Satellite Week was the only other title to record a year on year increase, adding 40,488 copies to its circulation (up 22.4% year on year).

Thanks to Sky Customer Magazine, AMV is market leader, with the latest circulation figure of 3,873,637 and 38% of the sector.

Emap’s Empire reclaim’s its postion as the market leader for the Film and Cinema sector, despite a fall in it’s year on year circulation total. For the six month period to December 2000, Empire’s average circulation stood at 160,021 copies.

The best year on year performance within the sector came from Future’s Total Film, which saw its sales increase by 5,066 copies (up 7% year on year). New entrant to the film sector was Hotdog from James Brown’s I Feel Good, which has a circulation of 39,254.

Film & Cinema Market Share by Publisher

Publishing Company	Jul 00-Dec 00
Emap	160,021	48.53
Future Network Plc	53,193	16.13
I Feel Good	39,254	11.90
IPC	77,291	23.44
Total	329,759	100.00

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