UK flag US flag FR flag BE flag
|

Watch: Acast MD calls for AI restraint in audio

Watch: Acast MD calls for AI restraint in audio

The Year Ahead 2024

“AI has its place, in the background, helping with the ideas on the targeting front for advertisers, making sure that we get relevant ads to the right people using that data. I personally don’t really want to see a world where we’re replacing valid and authentic voices with the machine.”

That’s the view of podcast publisher Acast’s international MD, Megan Davies, who spoke to The Media Leader at The Year Ahead 2024.

Davies also reflected on highlights from the event’s main panel, which heard rallying cries for the return of creativity in media.

The Year Ahead, hosted by The Media Leader and Adwanted Events, is an annual get-together for UK media and advertising’s most influential people.

Videos of the major panels and debates from The Year Ahead 2024 are now available on Adwanted UK’s YouTube channel. 

Adwanted UK are the audio experts at the centre of audio trading, distribution, and analytics. We operate J‑ET - the UK’s trading and accountability system for both linear and digital radio. We also created Audiotrack, the country’s premier commercial audio distribution platform, and AudioLab, the single-point, multi‑platform digital audio reporting solution delivering real‑time insight. To scale up your audio strategy, contact us today.

Media Jobs