Housetohome.co.uk, the online homes portal from IPC Southbank, has secured furnishings retailer IKEA as sponsor of its Christmas coverage.
As part the IKEA sponsorship, the retailer has a feature advising on table dressing and Christmas space savers and there is gift inspiration in the online IKEA Christmas catalogue.
Isobel McKenzie-Price, housetohome.co.uk editorial director, said: “Housetohome.co.uk is a fantastic resource for any home design or decorating project and the new Christmas section, with its depth of coverage and expert advice, is exactly what our visitors will enjoy.
“We’re delighted to have IKEA on board supporting housetohome’s first Christmas and their festive catalogue will be ideal online browsing for our visitors.”
Geraldine Stewart, IKEA external communications manager, added: “Both IKEA and housetohome.co.uk help people make the most of their houses, and turn them into homes.
“We’re delighted to be sponsoring housetohome.co.uk’s Christmas activity, which we’re sure will be popular with its many visitors.”
IPC unveiled the homes portal in May in a bid to revive its home interest portfolio and bolster the its digital output (see IPC Unveils New Homes Portal).
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