WPP has announced the acquisition of 51% of the issued capital of Asia Pacifice promotions marketing company Maxx Marketing Limited, by its wholly owned operating company Ogilvy & Mather Asia Pacific.
The move will result in the further strengthening of Ogilvy & Mather’s range of communications services to clients and is in line with WPP’s strategy of expanding its networks in fast-growing sectors and markets.
WPP released its full year results earlier this week which showed record profits for the company.