Aegis Logo Vincent Bollore’s position amid rumours of an Aegis takeover continued to develop this morning, with the French businessman and head of media giant Havas snapping up a further 3.25 million shares in the British firm.
Bollore’s latest purchase cements his position as Aegis’ largest shareholder, with a stake of more than 15% in the firm.
The media boss has stated, however, that his actions are purely financial in nature and are not the prelude to a formal offer for the company.
Meanwhile, industry speculation suggests a bidding frenzy for Aegis is erupting behind closed doors, with the company admitting to preliminary merger talks with several of its rivals.
Bollore’s actions have been seen by many as hint towards a bid for Aegis by Havas, although the company recently distanced itself from its chairman’s actions, issuing a statement to the City clarifying the situation (see Havas Denies Takeover Rumours).
However, in an interview with French newspaper, Les Echos, Aegis CEO Robert Lerwill admitted there to be a “certain logic” to a partnership with Havas, before also hinting that rumours of WPP’s interest in the company were “well-informed”(see Lerwill Says There Is Logic To Partnership With Havas).
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