French entrepreneur Vincent Bollore continued his month-long spending spree this morning, buying a further 1.87 million shares in media group Aegis, pushing his share in the firm above 20%.
Bollore has so far refused to comment on his intentions towards Aegis, despite mounting speculation that he will soon make an offer for the firm, describing his share purchases as a “financial investment,” rather than a strategic investment.
Last week saw rival Publicis confirm its intention to step out of the bidding for Aegis, after examining a potential offer for several weeks. Other candidates are known to be interested in the company, however, with WPP expressing a desire to purchase its research operation, Synovate.