New findings from Ipsos-Reid show that fewer than 1 in 10 (8%) Americans over the age of 12 who have ever downloaded or streamed music off of the internet have actually paid for this material translating to only 4 million people.
“This suggests there may be resistance among current downloaders to the initial legitimate fee-based online music services recently launched by the major recording companies,” said Matt Kleinschmit, Senior Research Manager for Ipsos-Reid. “There currently appears to be a segment of the downloader population that has a fundamental objection to the idea of paying for music downloads or streams obtained from the internet.”