The cost of high-speed internet access is prohibitive and a big turn-off for a majority of users in the US, claims a new report from the Office of Technology Policy (OTP).
Broadband access costs, on average, $50 per month in the US while dial-up access remains much cheaper at approximately $20 per month. The OTP speculates that the public at large is waiting for prices to come down before subscribing to high-speed services. However since the start of 2001, monthly costs have actually increased by an average of 11.4% for DSL users and 16% for cable users, according to the report.
It was also suggested that the lack of content specifically aimed at high-speed users (e.g. video game networks, movies and music) is another reason for the slow take-up of broadband.
The Yankee Group recently claimed that the broadband subscriber market will grow by more than 300% in the next five years but it accepted that major progress was unlikely until 2004 (see US Broadband Subscriptions Set To Multiply, Says Yankee Group).