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Advanced Handset Invigorates 3G Market

Advanced Handset Invigorates 3G Market

The third generation phone operator 3 is to launch a new handset to boost uptake of its services in the UK.

The Motorola A920 comes on the market this week and is exclusively available to 3G subscribers. The distinctive looking phone has a full-colour widescreen display to highlight 3’s person-to-person video calling capabilities. The handset can also be used as a camera, a PDA, a gaming device and an MP3 player.

Since its launch in March (see Hutchison Brings 3G To The UK), 3 has attracted some 155,000 subscribers in the UK. The company aims to have signed up one million customers by the end of 2003 and is currently promoting its services, including video highlights of Premiership matches, in a high profile advertising campaign.

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