Virgin Media to offer Spotify deals to broadband customers

Virgin Media are striking a deal with Spotify to offer broadband customers discounts on the music service.

The deal will start in the next few months, and is the first between Spotify and a UK-based internet service provider (ISP).

Virgin Media customers will be offered discounts on the Spotify unlimited and premium services, to be bundled into their mobile, internet and TV packages. The price of these bundled offers will be announced within the next few weeks.

In addition, customers with Virgin Media TV, powered by TiVo, will be able to access Spotify via an app created by Virgin Media and Spotify.

Virgin Media customers will also be able to get access to exclusive content and promotions on Spotify.

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