ABC Consumer Jan-Jun 2011: Women’s Weeklies
The post-recession market is still having a huge impact on the Women’s Weekly sector, which is down 8.0% on last year (and 5.4% PoP).
Only two titles in our analysis posted PoP increases in sales – Ok! and Hello (up 4.9% and 1.9% respectively).
The top two titles in the sector – Take a Break and New! – have lost substantial copies, while Bauer’s Heat is down by 21.7% YoY (over 90,000 copies).
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