Sunday Sun – sales of 3.26m

Rupert Murdoch has just tweeted: “Amazing! The Sun confirmed sales of 3.260,000 copies yesterday. Thanks all readers and advertisers. Sorry if sold out – more next time.”

Media agencies ZenithOptimedia, MEC, Carat UK and Mike Colling & Company reviewed the new Sunday Sun for Newsline earlier today.

William Aves said the much-anticipated Sunday red-top was underwhelming and tame after all the hype, while John Willacy was more positive, saying “the launch edition was a very solid 92 page start with Amanda Holden providing a classic heart tugging “family” cover story”.