Wiggin LLP survey claims 40% watch online video while watching TV

UK law firm Wiggin LLP and Entertainment Media Research have released a comprehensive survey report on consumer behaviour across many aspects of the UK media industry.

Amongst its research, it claims that 70% of respondents said that they watch TV while browsing the Internet or using another device, while 40% said that they watch online video at the same time as watching TV.

Subscribers of MediaTel ConnectedTV can read the full report within the Industry Reports section.