ABC Consumer Jan-June 2013: Women’s Weeklies
All of the titles in the Women’s Weeklies sector were down year on year (YoY), with the highest recorded period growth coming from People’s Friend at just 1.3%.
The only other title to see any period on period (PoP) gain was Women’s Weekly (0.1%), while Love It! and Reveal both suffered huge losses – down -19.7% and -18.4% PoP, respectively.
Take A Break remained at the top of the table with a strong 720,600 copies, despite being down -8.4% YoY and -3.9% PoP.
Northern & Shell’s New! and Bauer’s Closer followed in second and third places, with 386,359 and 351,632 copies, respectively.
Overall, the Women’s Weekly sector finished the period with just over 5.3 million copies, down -12.7% YoY and -6.6% PoP.
| Title | Publisher | Jan-Jun 12 | Jan-Jun 13 | Actual Change | YoY % Ch | Jul-Dec 12 | PoP % Ch |
|---|---|---|---|---|---|---|---|
| Total | 6,104,708 | 5,326,684 | -778,024 | -12.7 | 5,705,921 | -6.6 | |
| Take A Break | H Bauer Publishing | 786,849 | 720,600 | -66,249 | -8.4 | 749,526 | -3.9 |
| New! | Northern & Shell | 439,326 | 386,359 | -52,967 | -12.1 | 403,425 | -4.2 |
| Closer | Bauer Consumer Media | 430,918 | 351,632 | -79,286 | -18.4 | 396,014 | -11.2 |
| Chat | IPC Media Ltd | 368,334 | 327,661 | -40,673 | -11.0 | 348,126 | -5.9 |
| Woman’s Weekly | IPC Media Ltd | 327,831 | 317,220 | -10,611 | -3.2 | 316,869 | 0.1 |
| OK! | Northern & Shell | 355,969 | 316,016 | -39,953 | -11.2 | 342,495 | -7.7 |
| That’s Life! | H Bauer Publishing | 305,074 | 275,190 | -29,884 | -9.8 | 294,467 | -6.5 |
| Woman | IPC Media Ltd | 279,362 | 255,685 | -23,677 | -8.5 | 261,170 | -2.1 |
| People’s Friend | DC Thomson & Co | 249,880 | 243,137 | -6,743 | -2.7 | 239,920 | 1.3 |
| Heat | Bauer Consumer Media | 290,003 | 241,055 | -48,948 | -16.9 | 261,715 | -7.9 |
| Star | Northern & Shell | 288,533 | 223,681 | -64,852 | -22.5 | 252,058 | -11.3 |
| Woman’s Own | IPC Media Ltd | 232,107 | 220,568 | -11,539 | -5.0 | 222,571 | -0.9 |
| Best | Hearst Magazines UK | 261,634 | 212,110 | -49,524 | -18.9 | 236,430 | -10.3 |
| Bella | H Bauer Publishing | 229,242 | 209,022 | -20,220 | -8.8 | 218,340 | -4.3 |
| Now | IPC Media Ltd | 259,318 | 208,305 | -51,013 | -19.7 | 240,061 | -13.2 |
| Real People | Hearst Magazines UK | 197,288 | 173,840 | -23,448 | -11.9 | 185,623 | -6.3 |
| Pick Me Up | IPC Media Ltd | 212,915 | 173,715 | -39,200 | -18.4 | 191,972 | -9.5 |
| Reveal | Hearst Magazines UK | 233,186 | 172,768 | -60,418 | -25.9 | 211,620 | -18.4 |
| Love It! | Pep Publishing Ltd | 172,061 | 125,296 | -46,765 | -27.2 | 156,004 | -19.7 |
| My Weekly | DC Thomson & Co | 121,283 | 112,392 | -8,891 | -7.3 | 113,528 | -1.0 |
| National Enquirer – UK Edition | American Media Inc | 63,595 | 60,432 | -3,163 | -5.0 | 63,987 | -5.6 |
Source: ABC