ABC Consumer Jul-Dec 2012: Home Interest
The Home Interest consumer magazine market is down -2.2% year on year (YoY).
Free title WI Life settled at the top of the list, up 1.1% YoY with a circulation figure of 211,830.
Though down -1.4% period on period (PoP) and -2.5% YoY, previous top-spot runner Ideal Home came in second, followed by Country Living which also experienced both PoP and YoY losses, down -1.1% and -1.8% respectively.
Style at Home enjoyed a positive 22.5% YoY increase in sales, taking its total to nearly 88,000 copies.
The majority of titles experienced YoY losses with the biggest YoY sales decrease hitting Kelsey Publishing Ltd’s Coast, down -21.4%.
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