Box office in the UK and Ireland reached £103.3m, the highest monthly total since December 2023, but still paled in comparison to July 2023’s Barbenheimer phenomenon.
ARCHIVE ▸ Jack Benjamin
Analysis: Snap executives were repeatedly questioned by investors over the volatility of brand adverting spend in the company’s Q2 earnings call.
Analysis: The social media giant is leaning in to its AI development as a way to eventually provide all-in-one ad solutions for brands.
The latest quarterly Rajar figures are out and commercial radio broadcasters have reacted with jubilance over continued growth.
Rajar Q2 2024 analysis: The addition of North has provided the Global station’s breakfast programme with a double-digit boost in weekly reach.
Rajar Q2 2024 analysis: Share of listening on digital platforms continued to grow relative to AM/FM radio in Q2, according to new Rajar figures.
Rajar Q2 2024 analysis: Commercial radio has notably continued to increase its share of listening relative to the BBC, achieving a record share of 55%.
The AA taskforce’s first report urges advertisers to learn about AI tools at their disposal while cautioning about the need to do so with safety and legality in mind.
Co-founders Stephen Colegrave and Peter Jukes still believe in the advantages of print. The pair discuss a new culture edition under consideration and taking on the US market.
Analysis: Tech and social media companies offer certifications as a way to help improve agency relationships.
