James Mallinson, publishing director at Reader’s Digest UK, says savvy publishers will place innovation at the heart of their business models in order to thrive…
James Mallinson
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James Mallinson, publisher of digital men’s mag Monkey at Dennis Publishing, looks at the success of the title and addresses three key questions about why digital magazines work.Last week’s circulation result for Monkey proved once and for all that, after 23 years, the digital magazine has come of age. In a world where most magazine… Continue reading Why Digital Magazines Work