The Times’ impending paywall has not only caused a stir in the industry, but has also made a difference to readers already, despite the new site still being in a free preview stage before a full pay model roll out later this month.
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GfK has teamed up with Kantar and nurago to launch its Media Efficiency Panel (MEP) in the UK.
A new poll for paidContent: UK found that 76% of Times Online readers are “not at all likely” to pay for access to the new Times and Sunday Times websites.
Digital UK, the company responsible for the digital TV switchover campaign, is expected to hand back £55 million to the government in 2012.
BBC One’s hour-long Eastenders stole the limelight away from the World Cup between 7pm and 8pm last night.
Culture secretary Jeremy Hunt claims online television viewing will make the BBC licence fee obsolete sooner rather than later.
The Evening Standard is thought to be close to making profit, nine months after Alexander Lebedev made it free.The Russian tycoon bought the loss-making title for £1 from Daily Mail & General Trust in January 2009, when it had a circulation of around 237,000 and losses as high as £20 million.Less than a year later,… Continue reading Evening Standard “will be in profit” soon
England’s first World Cup game against the USA secured an impressive high of more than 17.6 million viewers for ITV1 on Saturday evening.
The daily national newspaper market was down by 5.6% year on year, but managed a slight 0.2% period on period increase in May.
CBS Outdoor has teamed up with Grand Visual to develop a new outdoor media platform that combines augmented reality, touch screen and image recognition technology.