UM’s latest study looked at the impact of the financial crisis on young adults, who say they feel pressure from social media.
Maria Iu
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The tool, in partnership with Scope3, seeks to help advertisers reduce the carbon impact of their media activity.
Ocean Outdoor, which runs the sites, will also turn off 19 screens across the two London Westfield shopping centres.
The Media Cricket Sixes Day will take place at Teddington Cricket Club.
The “Blind Hijackers” campaign leveraged BPS voices in popular LadBible formats, placing accessible, experience-led storytelling at its heart.
Barb estimates of ad tier households will be updated daily.
In a roundtable event, members of The Media Leader’s Future 100 discussed the need for better collaboration and stronger trust amid a risk-adverse environment.
Ads chief Priya Dogra discussed the ingredients behind Sky’s success and why the industry needs to collaborate to simplify TV for advertisers and consumers alike.
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RSMB will build and maintain the system.