According to new research from eMarketer, marketers will spend $220 million worldwide on advertising in social games and applications in 2010.
ARCHIVE ▸ Marnie Richards
Professional social networking site Xing has made a record operating profit for the second quarter, making €3.7 million (£3.1 million) due to its strategy of investing in new revenue streams.
Channel Five has announced that it has made a deal with Facebook that means its TV-on-demand platform, ‘Demand Five’, will be embedded into the social-networking site.
Channel Five will lose seven out of nine executive board directors, as Richard Desmond attempts to make savings of £20 million – £9 million from staff cuts, and £11 million from overheads.
BBC One’s The Deep secured the peak slot of 9pm to 10pm again, managing to attract 4.5 million viewers and a share of 19.8%. This is down on last week’s episode, which achieved an audience of nearly 5 million, and a 21.9% share.
Acording to the Pew Internet and American Life Project, 48% of all teen internet users bought goods such as clothes, books and music online.
According to new eMarketer projections, 85.5 million mobile users will access the web from smartphones in 2010, compared to the previous forecast of 83.5 million.
Smooth Radio launched on Freesat today. This news follows a week after it joined Digital One, a national digital audio broadcasting platform (DAB).
Clear Channel’s international revenue, for the second quarter of 2010, is up 2.7% year-on-year.
According to a new survey from Kinetic, 56% of Britons say that they rely on technology while on the move. In August 2009, the figure stood at 44%.