According to multiple reports, Yahoo, or another large company, has approached Hulu about a possible takeover.

Google has acquired DVR software and set-top box maker SageTV, in order to expand the capability of Google TV.

Sky Digital Media have announced their plans to offer advertising opportunities based on behavioural and psychographic audience profiling.

Facebook has launched a range of new global advertising metrics, in order to understand the value of social context on the site. Social context is the sentence in the ad that shows which friends have ‘liked’ or engaged with the Facebook Page, event or application that the ad features.

According to a new study from MiresBall and KRC Research, 4 in 10 brand representatives (from around the world) feel that social media poses challenges to their brand integrity.

ITV1’s Law & Order: UK won the peak hour of 9pm to 10pm last night with 4.8 million viewers and a 21.4% share.

This weekend, the Mail on Sunday will include a luxury fashion magazine supplement called You Inspire.

Grazia has announced the launch of a digital television platform, with weekly programmes based on the magazine’s “Ten Hot Stories”, featuring fashion, beauty and entertainment news.

According to a report from Morpace, only 52% of total television viewing time consists of watching live TV, with this figure falling to 41% amongst those aged 18 to 34.

CNBC announced today that Credit Suisse is to sponsor the second series of Executive Vision.