Adspend on smartphones has exceeded desktop for the first time and now accounts for 51% of total online spend, according to the latest IAB and PwC figures. Here, industry experts comment on the findings.
ARCHIVE ▸ The Media Leader Staff
After recording declining circulations across all titles in February, March was a fairly static month for newspapers. The dailies market grew a marginal 0.1% over the month.
Experts from across the industry give their thoughts on the IPA Bellwether report for the first quarter of 2019.
Our experts (and a few Lush customers too) share their views on the beauty brand’s surprise move to pull itself from social media.
Global ad marketplace Sublime has appointed Emir Teffaha as UK managing director to support “growing demand” for high-impact ad solutions.
In-house agency OLIVER has hired Richard Stainer as CEO, global clients to expand the agency’s in-house service to global brand clients.
Mediatel Connected has launched a new section focusing on Digital Publications – making it quick and easy to access data alongside useful social stats, contacts, profiles, rates and market data.
Cat-owning country music fans who love Asian cuisine are significantly more likely to be tuning into the new series of Game of Thrones this month than the rest of the general population, according to new data.
Accenture’s acquisition of Droga5 is a landmark deal in the onward march of the consulting groups. Here, our experts explain its significance.
The former CEO of Bauer Media UK, Paul Keenan, has been elevated to a group-wide position as president of audio, while Rob Munro-Hall, former group MD, has been appointed CEO of the publishing business in the UK.
