MegaPoster UK has become the first giant outdoor poster contractor to unveil a sales pack for the forthcoming European Football Championships, which take place in Portugal this summer.The company has put together a portfolio of eleven prime sites in some of the UK’s major football cities including London, Manchester, Liverpool, Birmingham, Leeds, Newcastle and Nottingham.The… Continue reading MegaPoster Unveils Euro 2004 Giant Billboard Portfolio

Rumours of exploratory merger talks between Channel 4 and Five have been confirmed with the possibility of a full merger of the two commercial broadcasters now being discussed. Earlier this month is was suggested that Channel 4 chief executive Mark Thompson and Lord Hollick, chairman of United Business Media, the minority shareholder in the Five… Continue reading Channel 4 Confirms Merger Discussions With Five

Lord Conrad Black was last night described by a US judge as cunning and calculated as a ruling was passed blocking his sale of the Daily and Sunday Telegraph to the Barclay Brothers. The ruling by Delaware’s Court of Chancery could allow Hollinger International to press ahead with the auctioning of its papers to the… Continue reading US Court Blocks Sale Of Hollinger To Barclay Brothers

WPP chief executive Sir Martin Sorrell indicated that an end to the worst advertising downturn in memory is in sight as the company posted a solid 18% increase in pre-tax profit, to more than £473 million for 2003. The global advertising and marketing network, which owns J Walter Thompson, Ogilvy & Mather and Young &… Continue reading WPP Takes Bullish Stance As Pre-Tax Profits Rise

News International has announced plans to extend the compact Times to the Yorkshire and Tyne Tees regions, in a move that suggests the tabloid edition could soon be available nationally.The scaled-down edition of the paper will be sold alongside the broadsheet Times in the two television regions from next week, in a development that takes… Continue reading News International Extends Sale Of Tabloid Times

Hachette Filipacchi has come together with girl’s portal mykindaplace.com to offer advertisers the opportunity to target teen consumers with integrated magazine and online campaigns.The partnership will also see the two companies run cross-promotional campaigns driving Hachette’s Sugar, tvhits! and ELLEgirl readers to mykindaplace.com – and the website’s users to these magazines.The initiative comes just weeks… Continue reading Hachette Teams With Teen Portal In Advertising Deal

Nearly two thirds of the UK’s top one hundred advertisers increased their above-the-line spend last year, in a move that suggests the industry is emerging from the downturn and into a period of growth.Figures from Nielsen Media Research published by Marketing magazine show that total spend rose by a solid 6.3% during 2003 to around… Continue reading Confidence Returns As Top Advertisers Increase Spend

Trinity Mirror has announced plans to raise the cover price of its flagship Daily Mirror by 3p to 35p and has revealed that its national newspapers are beginning to see an improvement in advertising revenue. The price of the Daily Mirror will increase from next Monday in an audacious move that will make the paper… Continue reading Daily Mirror Cover Price To Rise As Group Profits Increase

The so-called quality tabloid being developed by Independent founder Stephen Glover is believed to be negotiating a wide-ranging distribution deal with Associated Newspapers.Glover is understood to have already secured several high-profile editorial signings for the audacious venture, which looks likely to be modelled on European newspapers such as France’s Le Monde.Reports also suggest that an… Continue reading Quality Tabloid In Distribution Talks With Daily Mail

Charles Allen’s position as ITV chief executive looked secure last night after newly appointed chairman, Sir Peter Burt, said he had no intention of attempting to oust his second in command. The former chief executive of the Bank of Scotland said he was confident that Allen was capable of helping ITV face the considerable integration… Continue reading New ITV Boss Claims Allen Is Safe As Chief Executive