US magazine advertising revenues continued their upward trend in January this year, rising by 10.4% year on year, according to the latest figures from the Publishers Information Bureau (PIB). However, whilst revenues were decidedly up, page volumes remained weaker, showing a decline of 0.3%. “The data show the magazine industry holding its own against a… Continue reading US Magazine Advertising Jumps 10% In January

The proportion of Western European households receiving digital television (DTV) is expected to rise from 19% in 2003 to 42% by 2008, according to a report from IMS Research. The group says a more positive outlook for the European DTV market is now beginning to emerge, despite past failures of digital terrestrial pay-TV services and… Continue reading European Digital TV Market Recovery Underway, Says IMS

The pay-TV sector in Western Europe was worth almost â‚Ź20 billion in 2003 and is expected to grow by 23% to â‚Ź24 billion by 2006, according to a report from Screen Digest. The European Digital Pay TV Revenues report forecasts that during the same period the number of pay-TV subscribers will rise by only 10%,… Continue reading Western European Pay-TV Revenue To Rise 23% By 2006

BSkyB’s run of strong growth in both subscribers and financials continued today, as the group restored its dividend for the first time in over five years. Posting a first half rise in revenues of 17% to £1.8 billion, the satellite broadcaster said that shareholders would receive 2.75p per share. This comes after a long period… Continue reading BSkyB’s Good Run Continues With H1 Results

Difficult market conditions for European outdoor advertising were revealed in JCDecaux’s financials this morning, as full-year revenues dipped by 2.2%. The Paris-based global outdoor contractor said that street furniture revenues were down 0.4%, whilst revenue from billboard and transport advertising fell by 3.4% and 5.3% respectively. However, the overall 2.2% fall was better than the… Continue reading JCDecaux Revenues Dip In 2003, But Beat Expectations

The UK’s Internet Advertising Bureau (IAB) is now predicting that online’s share of total advertising will reach 4% by autumn 2007. This revised target comes after the original 2% goal set for autumn 2004 was surpassed twelve months early. The UK’s online advertising market is already twice the size of cinema and half the size… Continue reading Online Revenues To Surpass Radio By 2007, Says IAB

The Barclay brothers’ bid for the Daily and Sunday Telegraph could be further jeopardised by a rival offer from city brokerage Collins Stewart, which values the titles at around £400 million. It is understood that the firm has assembled a consortium to bid for the assets of Hollinger International, the newspaper empire formerly headed by… Continue reading Brokerage To Challenge Barclay Brothers For Telegraph

Advertising agency account business remained strong during January, with activity up 7% year on year, according to the latest New Business Scorecard from Lehman Brothers. This strength continues from December, when the number of account moves rose by 40% year on year (see Publicis Tops 2003 New Business League). Omnicom and Publicis had a good… Continue reading Agency Account Activity Remains Strong In January

Online product research by consumers is a key factor in their offline purchasing decisions, according to a report from Forrester Research. The majority (86%) of Europe’s online population uses the internet to research products prior to purchase, but less than half of them (42%) stay online to make a transaction. Forrester concludes that the influence… Continue reading Online Research Drives Offline Sales, Find Forrester

The latest set of global advertising forecasts from Initiative Media‘s annual Spheres Of Influence report adds further weight to the argument that the wider advertising economy is improving. Initiative forecasts a 5.8% rise in global advertising this, after an expected growth rate of 4.8% in 2003. The UK’s adspend is forecast to finish 2003 up… Continue reading INSIGHTanalysis: Media Healthcheck – January 2004