Under the strict new measures businesses can be fined several thousands of pounds for “needlessly bamboozling” clients with “perplexing”, “cocksure” and “alienating” terms.
ARCHIVE ▸ The Media Leader Staff
February was a relatively static month for commercial terrestrial channels; however, total satellite revenue was up 17.1%.
Integrated with ITV Hub, the Yospace system allows ads to be selected according to the demographic of the viewer, a process that takes place in real-time and is reactive to the variances of a live environment.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
Both Haymarket titles will be folded into an expanded version of Campaign magazine.
They say no news is good news, so the majority of national newspapers can probably breathe a sigh of relief as the market remained fairly flat in February.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
The magazine is a result of the Innovation Fund – a company initiative which encourages employees to submit business ideas and proposals to win funding.
Discovery Communications has launched a new international sales division for its portfolio of TV channels and digital products.
Sky Media has chosen Yospace, a specialist in multi-screen ad delivery, to provide a “dynamic ad replacement solution” for Sky Go, the broadcaster’s online and on-demand service.