Published by Newsquest and with a 50p price tag, the masthead describes the title as “The newspaper that supports an independent Scotland”.

Advertisers are increasingly running video campaigns across multiple devices – including computers, mobiles and connected TVs – reveals a new study from Videology.

Nielsen will not require consent and will be unable capture viewing on mobile devices, but using an audio recognition tool will be able to assess what content is being watched.

October saw just one commercial television channel record any notable revenue growth, while the majority of the remaining few recorded declines.

James Burr, head of consultancy at Experian, says a deeper understanding of customers will soon be achieved as marketers embrace cross-channel marketing to its fullest.

Clients and agencies say brands might have learned to be better listeners, but often what they hear is selective – and it can cost them business.

New findings and a progress update have been shared with industry from BARB’s Project Dovetail – the measurement body’s new hybrid measurement system for full cross-platform reporting.

Channel 4 claims it is the first first broadcaster in Europe to develop a programmatic platform for agencies to buy VOD ads against its unique audience segmentation as part of a partnership with Freewheel.

MailOnline has announced the appointment of Anne Shooter in a new role overseeing the platform’s native advertising.

In line with the increasingly grey weather, the latest ABC figures paint a relatively bland picture for national newspapers over the last month – with few titles recording any major increases or decreases in circulation.