Nearly four in 10 (38%) US mobile phone owners, and 59% of iPhone owners recall seeing advertising on their phones in Q109, according to a new research report from Brightkite and GfK Technology.The report, based on a representative sample of 1,000 American adults interviewed by telephone, found that advertising awareness has grown 10% quarter on… Continue reading 59% of US iPhone owners recall seeing ads on their phones

The twenty largest cable and telephone providers in the US – representing about 94% of the market – acquired over 1.6 million net additional high-speed internet subscribers in the first quarter of 2009, according to new research. Leichtman Research Group (LRG) said that these broadband providers now account for nearly 69.3 million subscribers – with… Continue reading 1.6m Americans add broadband in the first quarter of 2009

The has been a phenomenal surge in mobile data, with dongle data usage increasing by 4,125% in twelve months, according to Orange’s fifth Digital Media Index. The findings reveal an explosion in data usage which has more than doubled on mobile handsets and dongles, bringing the monthly total to over 386 thousand gigabytes. Key findings… Continue reading Mobile data enjoys “phenomenal surge”

A new report has found that 83% of the US online population now use social media in some form, with more than half using it on a regular basis. However, according to the Knowledge Networks report, social media has failed to demonstrate its usefulness as a marketing tool. The report was based on a survey… Continue reading Social media popular in US but yet to prove usefulness as a marketing tool

A new US report on mobile video has found that the total number of live TV and video streams increased by 61% from Q4 2008 to Q1 2009. The research, carried out by QuicklPlay Media between 1 January and 31 March 2009, also shows that the total number of unique viewers increased by 11% from… Continue reading US sees continued demand for mobile TV and video content

Microsoft will next week launch a new search engine to take on Google.Codenamed Kumo, the new search engine will be launched to rebrand and replace Microsoft’s current search engine, Live Search, available at live.com, according to a report in the Daily Telegraph.At the moment, Kumo is only available on Microsoft’s internal search network, with the… Continue reading Microsoft to launch new search engine

Daily Mail & General Trust has reported a 47% fall in adjusted pre-tax profits to £77 million for the six months to 29 March. The owner of the Daily Mail also suffered an 85% drop in operating profit at its regional division and a 59% fall across its national newspaper business. It said that the… Continue reading DMGT pre-tax profits fall 47%

Developed Asian markets such as Japan and Korea have stormed ahead of Europe and North America in mass uptake of mobile multimedia, according to a new report from TNS. The number of consumers using mobile TV features in Japan and Korea has more than doubled in the last year, rising from 14% to 32%, said… Continue reading Developed Asian mobile multimedia markets storm ahead of Europe

Americans conducted 14.8 billion core searches last month, up 3% on March, according to April 2009 data from comScore. Google Sites led the US core search market for the month with 9.5 billion (64.2%) searches conducted. It was followed by Yahoo! Sites with 3 billion searches (20.4%), and Microsoft Sites with 1.2 billion searches (8.2%).… Continue reading Americans conducted 14.8bn online searches in April

Specialist magazine publisher Future has revealed an 11% fall in revenue for the six months to the end of March. Future’s revenue was £76.6 million for the period, a 2% year-on-year fall or 11% when the effects of currency exchange are removed. Overall circulation revenues, accounting for 59% of total revenues, were down 10% year… Continue reading Future reports 11% fall in revenue