Independent News & Media is in talks with banks and bondholders about extending its debt standstill deal, according to a Financial Times report. The publisher of the Independent has a standstill agreement in place which is due to expire on Friday. If an extension is agreed INM will avoid going into examinership, or bankruptcy protection.… Continue reading INM negotiating debt standstill extension
ARCHIVE ▸ The Media Leader Staff
A new forecast from eMarketer projects that growth in UK online ad spending will be just 0.9% this year. Karin von Abrams, eMarketer senior analyst and author of the new report, said: “In 2009, online ad spending has been hit harder than most UK marketers thought possible even a few months ago. “Budget cuts have… Continue reading Low growth predicted for UK online adspend this year
AOL chief executive Tim Armstrong believes that there will be a resurgence in online video and display advertising within the next 18 to 24 months. In an interview with Reuters, Armstrong said that investors who hold onto the company’s shares will reap the benefit of an online advertising recovery by 2011. Armstrong, who was appointed… Continue reading AOL CEO predicts resurgence in online display advertising
The number of mobile application downloads will approach almost 20 billion per annum by 2014, according to new research. The increasing deployment of app stores targeted at mass market handsets, allied to enhancements in storefront interfaces and an ever increasing array of titles appealing to wider demographics have been the main factors driving this market,… Continue reading Mobile app downloads to hit almost 20m per annum
100% of internet users surveyed in Q2 2009 went online to pass the time, according to new research from Ruder Finn. Other reasons given were education, connecting with others, researching and sharing. The least common intentions when logging on were to make purchases, manage finances, comparison shop and join causes. Kathy Bloomgarden, Ruder Finn co-CEO,… Continue reading 100% of US internet users “go online to pass the time”
Regional newspaper publisher Newsquest suffered a 36.9% year on year fall in advertising revenue in the second quarter of 2009. However, Newsquest said that June was its strongest month since the start of the advertising slump. Classified advertising fell 45.2% year-on-year fall in the second quarter. Within classifieds, recruitment ad revenue fell 55.6%, property ads… Continue reading Newsquest advertising revenue falls 36.9%
Google has reported an 18% increase in net profits for the three months to the end of June, to $1.48 billion (£901 million). Revenues were up 3% year on year to $5.52 billion (£3.36 billion) with Google saying the increases were due to “responsible efforts to manage expenses”. Chief executive Eric Schmidt said: “Google had… Continue reading Google reports profits increase
Seven in ten consumers globally agree that advertising contributes to economic growth, while eight in ten agree that advertising helps create jobs, new research has found. The Nielsen Company surveyed 25,420 consumers in 50 countries for the World Federation of Advertisers (WFA) in April 2009. Sixty eight per cent that, as a critical driver of… Continue reading Seven in ten consumers agree advertising contributes to economic growth
A third of young adults in the UK regularly access Facebook and Twitter from their mobiles, according to a new report. The study, published by mobile analysts CCS Insight, found that social networking is driving the growth of mobile internet. Based on a survey of more than 1,000 UK adults between 16 and 35 years… Continue reading One third of UK youngsters access social networks via mobiles
US marketers are forecast to increase their social network ad spending 13.2% in 2010, to $1.3 billion. According to new figures from eMarketer, however, paid advertising on online social networks in the US is expected to fall 3% in 2009, as a result of the poor economy and various difficulties at MySpace. Debra Aho Williamson,… Continue reading US social network ad spending to increase
