Jamie Theakston has signed a three-year extension to his current deal presenting the Heart 106.2 breakfast show, which will see him remain in place until the start of 2011.Heart’s owner, Global Radio, has also signed a similar deal with Nick Ferrari, presenter on London speech station LBC 97.3.Theakston and co-host Harriet Scott saw the weekly… Continue reading Theakston Gets Three More Years At Heart 106.2

Google has integrated Google Analytics with its Google TV Ads programme to allow marketers to track the impact their TV ads are having on site traffic.Users can upload their TV ad as a video file to their AdWords account and then start a campaign by choosing TV stations to air the ad on. Advertisers can… Continue reading Google Analytics Integrates TV Ads Programme

Informa, publisher of Lloyd’s List, is holding preliminary talks with United Business Media (UBM) over a merger that could create a business-to-business giant valued at around £3 billion. Following press speculation, Informa confirmed in a statement it was discussing an “all-share merger”. Informa, owner of market research firm Datamonitor, has been seen as vulnerable to… Continue reading Informa Holds Merger Talks With UBM

UK advertising expenditure reached £19.4 billion in 2007, up 4.2% year-on year, according to figures published today in the Advertising Association’s Advertising Statistics Yearbook 2008. This figure compares to annual growth of only 0.7% in 2006. UK Advertising Expenditure at current prices, 2007        Total Advertising Expenditure (£ Millions) Press     7,716… Continue reading UK Adspend Grew 4.2% In 2007

Currently 19% of UK households consume online video on a regular basis, up 8% from August 2007, according to new research. The Deloitte Digital Index forecasts that in five years’ time this figure could realistically grow to more than 50%. The research provides detailed commentary on 12 key metrics, including mobile TV, MP3 players, online… Continue reading 19% Of UK Households Watch Online Video

MTV Networks UK is to relaunch its MTV News service with a new look website as part of its strategy to better engage with its youth audience.The relaunch, which will see an increase in multi-platform content, will include updated graphics and a brand new MTV News logo.The new look website will give users access to… Continue reading MTV To Relaunch News Service

ITV’s managing director for brand and commercial, Rupert Howell, has said that restrictions on advertising airtime is limiting the potential revenue of weekend shows.Speaking at a Royal Television Society dinner on ‘The New Economics of Television’, Howell cited the example of Sunday evening detective show Lewis having no ads in its second-half because the station’s… Continue reading Ad Restrictions Limiting ITV’s Potential Revenue

Daily Newspaper MarketThe daily national newspaper market was down by 1% year on year overall in May, according to the latest ABC figures, with just one daily title in our report showing a year on year circulation increase.The Sun was up by almost 106,000 copies year on year, although the Daily Mail remained relatively static… Continue reading ABC National Newspaper Round-Up: May 2008

The Evening Standard saw its circulation grow by almost 7% from April to May, an increase in real terms of over 19,000 copies.It now has a circulation of more than 300,000.Evening freesheets thelondonpaper and London Lite saw their circulations remain relatively static month on month, at more than 500,000 and 401,000 copies respectively.Morning freesheet Metro… Continue reading Evening Standard Records Circulation Increase

A new study from Harris Interactive reveals that over half (56%) of US teens would be interested in viewing mobile ads with incentives. The survey, of 1,000 US adults ages 18 and over and 200 teenagers ages 13-17, also found that over one-third (37%) of adults said that they would be receptive to such advertising.… Continue reading Over Half Of US Teens Interested In Viewing Mobile Ads With Incentives