Clear Channel Outdoor is offering bespoke advertising solutions around Halloween and Bonfire Night.To target the Halloween merchandise audience of children and their parents, Clear Channel has identified three consumer journeys – home, school and shopping – allowing advertisers to select from roadside billboards, high street posters or six-sheet sites at Sainsbury’s stores.Clear Channel added that… Continue reading Clear Channel Offers Bespoke Ads For Halloween And Bonfire Night

WPP chief executive Sir Martin Sorrell has predicted a difficult next 15 months for the UK economy.Sorrell, speaking at a Royal Television Society event held yesterday evening, also said that “the UK has very serious issues”, with regulation and state intervention making it difficult to start and develop a business.He added that “In 2009 financial… Continue reading Sorrell Predicts Difficult 15 Months For UK Economy

Interpublic Group, parent company of Initiative and Lowe, reported 17.6% growth in UK ad revenue in the third quarter.UK revenue was $158.2 million in Q3, up from $134.5 million last year. The group’s total revenue was up 15.3% to 776.2 million, from $673.2 million for the same period last year.Continental Europe reported year on year… Continue reading Interpublic Reports 17.6% Q3 UK Ad Revenue growth

Titan Outdoor has appointed Ged Weston to the new role of national sales director. Weston replaces Stephen Dunn, who is leaving the company, and takes over national sales responsibilities. Weston has been at Titan, previously Maiden Outdoor, since 1999 and has headed specialist sales and trading since 2005. He will be responsible for national agency,… Continue reading Titan Promotes Weston To National Sales Role

Northcliffe Media Group, the regional newspaper arm of the Daily Mail & General Trust, has cut its operating divisions from six to three. Six regional divisions – North East, Midlands, the West and Wales, South West Dailies, South West Weeklies and South East Weeklies – are being merged into three larger regions – Midlands and… Continue reading Northcliffe Media Restructures Operating Divisions

Interpublic Group has reported 17.6% growth in UK ad revenue in the third quarter. UK revenue was $158.2 million in Q3, up from $134.5 million last year. Interpublic’s total revenue was up 15.3% to 776.2 million, from $673.2 million for the same period last year. Continental Europe enjoyed revenue growth of 15.8% year on year… Continue reading Interpublic Reports UK Ad Revenue Growth

Specific Media and MSN lead the rankings in the IPA’s fourth Digital Media Owners Image Survey, published today.As well as coming first in the statement: “My overall experience of dealing with this supplier is a good one”, Specific Media (formerly Adviva) tops the media owner rankings in respect of basic ‘hygiene’ service-related variables including having… Continue reading Specific Media And MSN Top IPA Digital Media Owners Survey

Dennis Publications is to publish a digital recipe magazine for Waitrose, Waitrose Seasons LIVE, launching in January 2009.The magazine will be emailed to over four million male and female customers by utilising a combined database of Waitrose customers, Dennis Publishing’s reader database and other relevant UK consumers.Waitrose will distribute two different versions of the magazine:… Continue reading Dennis To Publish Waitrose Digital Mag

Titan Outdoor has retained the advertising contract for the Bullring shopping centre in Birmingham after a competitive pitch. Titan, which has held the contract for the past five years, is believed to have retained the contract after a pitch involving CBS Outdoor. The contract includes 130 six-sheets at the Bullring, some of which will be… Continue reading Titan Retains Bullring Advertising Contract

Aegis Group enjoyed organic revenue growth of 7.3% for the first nine months of the year, according to a trading update released today. Organic revenue growth at Aegis Media for the first nine months was 8.8%, with Aegis Media UK seeing a small organic revenue decline in September. Aegis said that this reflected in part… Continue reading Aegis Reports 7.3% Organic Revenue Growth