Total US measured advertising expenditures in the first six months of 2008 declined by 1.6% year on year, according to the latest data from TNS Media Intelligence. US ad spending during the second quarter of 2008 was down 3.7% versus last year, the steepest quarterly drop since 2001. “Advertising expenditures started to contract in March,… Continue reading US Adspend Down In First Half Of 2008

A year of heavy marketing of mobile broadband has pushed the mobile phone networks ahead of WiFi hotspots as the most popular way of accessing the internet on the move, according to a survey of UK mobile broadband users by Point Topic. The study shows that the UK mobile phone companies have managed to grow… Continue reading Mobile Phone Networks Overtake Wi-Fi On The Move

Daily Mail & General Trust has issued a pre-close trading statement for the 11 months to the end of August, reporting year-on-year underlying revenue growth of 2%. DMGT expects adjusted full-year pre-tax profits to come in about the “high” £250 million mark. However, tough advertising conditions led to a 24% year-on-year ad revenue fall at… Continue reading DMGT Reports 2% Underlying Revenue Growth

Ahead of Global Radio’s integration of the GCap Media business it bought earlier this year, the group has created five agency sales teams, one client sales team and one interactive sales team spanning the two companies.Don Thomson, currently Global Radio chief operating officer, will take on the role of acting group commercial director until incoming… Continue reading Management Reshuffle For Global Radio

Pearl & Dean has signed a deal to handle the advertising for Showcase Cinemas from October 2008.The cinema advertising company said that the new deal takes its UK market share to 33.3%, with its titles now set to appear in just under half (48%) of UK cinema sites.Owned by National Amusements, the Showcase Cinemas circuit… Continue reading Pearl & Dean Signs Showcase Cinemas Ad Deal

WPP’s proposed £1.1 billion takeover bid for market research company TNS has been conditionally cleared by the European Commission. The EC previously said that a merger between WPP and TNS would raise competition issues about market influence in the European audience measurement market. However, it concluded that the deal could go ahead providing certain conditions… Continue reading WPP Gets EC Approval For £1.1bn TNS Takeover

Archant has appointed Adrian Jeakings as chief executive to replace John Fry who resigned earlier this week to join Johnston Press. Jeakings, currently Group Finance Director at Archant, will take up his new role on November 1. He was previously group finance director of The Stationery Office, a provider of information management services to the… Continue reading Archant Appoints New Chief Executive

Although UK online ad spend is forecast to post double-digit growth year on year, it is likely to fall as the economic downturn takes effect, according to a new report from PricewaterhouseCoopers. Citing Advertising Association data, the report predicts that total UK online ad spend growth will slow to about 20% in 2008 – a… Continue reading UK Online Adspend To Record Double Digit Growth This Year

Google search has seen a 3.1% year on year increase and remains well ahead of the competition in the US search share rankings, according to the latest data from Nielsen Online. An estimated 4.3 billion search queries were conducted on Google search in August alone, representing 60% of all search queries conducted during the month.… Continue reading Google Search Sees 3.1% Increase

At the end of 2008, there will be four billion global mobile subscriptions, according to the latest forecasts from Informa Telecoms & Media. Assuming that the world’s four billionth mobile subscription comes during the fourth quarter of 2008, it will have taken just five full quarters for the latest billion net additions, said Informa. The… Continue reading 4bn Global Mobile Subscriptions By End Of 2008