Time Warner will unveil its new strategy for AOL next month, with reports indicating the company is considering making its service available free to broadband users, according to analysts Merrill Lynch.The declining nature of the company’s subscription business and the need to grow page views are the principal reasons cited for taking such a drastic… Continue reading AOL Could Become Free To Broadband Users

Orange will this week introduce a new print campaign created by Fallon London to promote Orange Wednesdays, the award-winning cinema ticket promotion where Orange customers get two cinema tickets for the price of one to see any film every Wednesday.Orange said that although weekly engagement in the three-year programme is high, customers need to be… Continue reading Comic Strip Campaign For Orange

Chief executive of Scottish Media Group, Andrew Flanagan, has left the company after ten years, with immediate effect.Current chief executive of SMG’s television business, Donald Emslie, will become acting chief executive while a replacement is found.Chris Masters, SMG chairman, said: “It has been a personal privilege to have worked with Andrew and, on behalf of… Continue reading SMG’s Chief Executive Quits

IPC Media has signed a creative solutions deal with Nestle’s Nescafe Original brand worth more than half a million pounds.As part of the publisher’s Access All Areas initiative, the deal provides Nescafe with a range of unique advertorial franchises tailor made for each brand, which will run throughout August and September in some of the… Continue reading IPC Media Signs Major Deal With Nescafe

The number of active internet users dropped slightly from May to June following growth between April and May, according to Nielsen//NetRatings. The decline, of about 750,000 users, was tracked by Nielsen//NetRatings across 10 countries. Decline was not universal though, with Brazil (1.14%); Italy (1.28%); Spain (1.13%); Switzerland (0.91%) and the U.S. (0.32%) all showing growth,… Continue reading Internet User Numbers Drop From May To June

Yahoo! has had to delay plans to develop an enhanced search facility that would allow advertisers to target customers more accurately through search engine word analysis. Plans for the development of the function are now likely to be put on hold until Q4 after the company reported a Q2 net profit drop of 78% to… Continue reading Yahoo! Delays New Search Facility For Advertisers

US Advertising spend in the first quarter of 2006 rose 5.6% over the same period last year, according to new research from Nielsen Media Research. Ad spend, which rose in almost all reported media, was led by internet, Spanish-Language TV and outdoor, while slight declines were felt in coupon, local newspaper and network radio. The… Continue reading US Ad Spend Rises 5.6% Year-On-Year

Central and Eastern Europe will have 32 million homes able to receive digital signals by the end of 2011, more than five times the 2005 figure, according to a report from Informa Telecoms & Media. Over the next five years Russia looks set to lead the digital revolution. At the end of 2005 it lagged… Continue reading Digital Growth Predicted For Central And Eastern Europe

The Asia/Pacific region is leading the global revolution of IPTV in infrastructure deployments, applications development, and subscriber adoption, reports In-Stat. The high-tech market research firm says that the region’s broadband penetration and regulatory support help to foster the fastest-growing IPTV market in the world. The In-Stat report, Asia/Pacific IPTV Market: Hype and Hope?, forecasts that… Continue reading IPTV To Reach 34 million Subscribers In Asia/Pacific By 2011

Sky launches its free broadband service today, saying that it will invest around £400 million in the development of the business over the next three years.Advance registration for the service begins at noon today, with sales set to start in early August.The launch of Sky Broadband has been made possible by Sky’s network which covers… Continue reading Sky Launches Free Broadband Service