The advertising watchdog is clamping down on French Connection after the high-profile clothing brand used its controversial FCUK trademark in a nation-wide poster campaign promoting its recently launched FM radio station.The Advertising Standards Authority’s Committee of Advertising Practice has ordered French Connection to pre-vet all of its posters for the next two years after ruling… Continue reading Advertising Watchdog Cracks Down On French Connection
ARCHIVE ▸ The Media Leader Staff
Nine out of ten click-throughs to pop-up adverts on websites occur by accident, in a move that causes mistrust and confusion amongst users, according to the latest research from from Bunnyfoot Universality.A new paper released by the online consultancy surveyed more than 60 web users across the UK to find that around that 90% of… Continue reading Majority Of Internet Users Click On Pop-Ups By Mistake
IPC Media has announced plans to celebrate the five hundredth issue of its weekly teen magazine Mizz with the publication of a bumper, party-themed edition.The special edition, which goes on sale later this week with the usual £1.60 cover price, includes an interview with Jamelia, a pop souvenir poster of Peter Andre and a 16-page… Continue reading Mizz Celebrates Nearly Twenty Years With Bumper Edition
The UK rate of inflation rose to 1.6% in June, bringing it closer to the Bank of England’s target of 2%, according to the latest figures from the Office of National Statistics.The increase in the consumer price index, from 1.5% in May, means that the inflation rate is at its highest level for more than… Continue reading UK Inflation Continues To Increase During June
Chrysalis Radio has unveiled that revenue growth has continued to grow strongly and outperform the market average as it jumped by a massive 20%. The statement revealed that the significant increase for the ten month period to 30 June 2004, performed well ahead of the market which is believed to have grown by only 8%.… Continue reading Chrysalis Revenue Jumps 20%
Tomorrow, the media and telecoms regulator, Ofcom is set to publish a draft of its new, single programme code for all British broadcasters. It is hoped that the new report will put an end to conflicting rights on issues such as privacy, fair treatment and freedom of expression, with competing regulators covering the same pitch.… Continue reading Ofcom Broadcaster Code Set To End Two-Tier Regulation
The BBC’s board of governors have ordered a wide-ranging investigation into BBC One’s peak time schedules amid growing public concern about programme quality and criticism over its increasingly populist approach to scheduling. The BBC’s annual report has today revealed that the Corporation is planning to commission an independent study to see whether its flagship entertainment… Continue reading Governors Order Investigation Into BBC One Programming
The switchover of Britain’s radio networks from analogue to digital will depend largely on the development of digital television, according to BBC Radio 4 controller Helen Boaden. Speaking at the Radio Festival in Birmingham, the broadcast head claimed that radio switchover would be fuelled by public interest, which would be spurred on by the success… Continue reading Television Will Lead Switch To Digital Radio
Nine out of ten pop-up advertisements on UK websites are being clicked on accidentally, causing mistrust and frustration, says new research from Bunnyfoot Universality. Tests carried out using 60 web users revealed that 90% of click-throughs for a leading UK brand’s pop-over advertisements, were made by mistake because the ‘close’ button was so difficult to… Continue reading 90% Of UK Surfers Accidentally Clicking On Pop-Ups
BT Group is preparing to take on satellite broadcasting giant BSkyB with plans to launch a pay-per-view television service over its broadband network.The project, which is being led by Pierre Danon, chief executive of BT Retail, is part a wider-initiative to drive the uptake of broadband internet. It would mark the telecom’s company’s first major… Continue reading BT Plans To Take On BSkyB With Broadband TV Service