The antithesis of 90s lads’ mags, the aim of the new digital platform is to provide men in the UK with advice and inspiration making way for “the new masculinity”.
ARCHIVE ▸ Scarlett O'Donoghue
Based in its London office, Manning will focus on international expansion for the Ascential company, and joins after a decade working for Ebiquity, where he was chief strategy officer.
In her new role, Stevens will work across Zenith’s portfolio of global clients and will be responsible for defining Zenith’s overall direction in commerce services.
In the wake of the Cambridge Analytica and Russian election scandals – and just before its CEO is to testify before Congress – Facebook has announced plans to crack down on unauthorised political or ‘issue ads’.
In his new role, Barnett will drive the product vision and strategy across Quantcast’s Advertise and Measure businesses.
Dal Gill joins Seedtag from Spotify, where he served as a member of the European leadership team.
A new study has found that nine out of ten marketers would be able to justify ‘slightly’ or ‘significantly’ more investment in programmatic if the measurement was improved.
In her new role Watt will help Quantcast’s advertiser clients grow by leveraging company’s live insights in order to reclaim control of their audience relationships.
Advertisers are not being deterred by poor viewability, brand safety or ad fraud, as figures show that businesses will spend 40.2% of their marketing budgets on online advertising in 2018, up from 37.6% in 2017.
Mackie joins RAPP from Rapier where he served as executive creative director.