Internet usage has remained at 46% over the last three months whilst confidence has been increasing steadily since August 2001 according to the bank. Internet users are conducting more complex day-to-day tasks – for example banking and bill payment – online.
The research, carried out by NOP Omnibus on behalf of Barclays, shows confidence at 118.57 points with use remaining at 46%t for February. This compares to NovemberÂ’s figures of 111.35 points and 46% respectively.
Simon Newman, echannels director at Barclays, said “We are seeing a pattern emerge. The internet’s novelty value is wearing off for some people but at the same time they are using more of the services they genuinely benefit from. A good example is online banking – customers use internet services cautiously to start with, but as trust and confidence grow, the number of features they use increases.”
