More Digital articles

A new study from comScore has found that more than 750 million people age 15 and older – or 95% of the worldwide internet audience – conducted 61 billion searches worldwide in August, an average of more than 80 searches per searcher. comScore says that its qSearch 2.0 service offers the first panoramic worldwide view… Continue reading 61 Billion Internet Searches Conducted In August

Titan Outdoor is trialling new six-sheet digital screens ahead of a launch across its rail networks.The multimillion pound investment has already seen Metropolitan Police ads on the 65 inch digital screens at Victoria Station, with more advertisers to follow over the coming months.It is understood that the trial is just one of many that Titan… Continue reading Titan Outdoor Trials Digital Screens

New broadband and IPTV statistics unveiled at the Broadband World Forum Europe in Berlin show that the number of people using IPTV services increased by 179% in the 12 months to 30 June 2007. The statistics, prepared for the DSL Forum by industry analyst Point Topic, reveal that over eight million people are now connected… Continue reading Eight Million People Now Using IPTV Services

A new report from ABI Research has forecast that mobile broadband enabled consumer electronics devices will expand in 2008. There is a new class of devices emerging on the horizon: a convergence of everyday consumer electronics and mobile broadband, says ABI. Consumer electronics increasingly will include Wi-Fi for connectivity within the home and to the… Continue reading Mobile Broadband Consumer Electronics To Grow In 2008

US internet advertising revenues for the first six months of 2007 were nearly $10 billion, setting another new record and representing a nearly 27% increase over the first half of 2006, according to the latest figures from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). US internet advertising revenue totaled nearly $5.1 billion for the… Continue reading US Online Adspend Sets New Record

According to a new report from eMarketer, 24% of the 34.3 million US child and teen internet users will visit virtual worlds once a month in 2007. The online research firm adds that this figure will rise to 34% in 2008 and 53% by 2011. According to its Kids and Teens Online: Virtual Worlds Open… Continue reading 24% Of Young US Internet Users To Visit Virtual Worlds

Advertising.com has published the findings of a new US study, which reveal that 62% of survey respondents are viewing video online and are comprised mostly of those ages 35 and older viewing news clips. Analysed by age group, 31% of 18 to 34 year olds watch streaming video, while 69% of consumers ages 35 and… Continue reading New Study Reveals Online Video Viewing Habits

CBS Outdoor’s new cross-track projection (XTP) digital advertising screens will begin testing their full motion video in London this week.The XTP units will go ‘live’ from Friday at Euston station for a four-week observation period, with three more units to be installed on the station’s southbound Victoria platform ahead of a full commercial launch next… Continue reading CBS Outdoor To Launch Full Motion Video Trial

IPC Connect has appointed Kevin Brown to the new role of digital development director across its portfolio of women’s brands, including Look, Chat, Pick Me Up and Now.Previously head of interactive at Virgin Media Television, Brown joins IPC Connect this week with a remit to deliver a comprehensive digital strategy building on successful Connect digital… Continue reading IPC Appoints Digital Development Director

A new study from Taylor Nelson Sofres has found that three quarters of US online video viewers watch more video than they did a year ago, whilst more than one half expect to watch even more next year. Almost two-thirds of respondents say that they preferred keeping ads on video web sites if it meant… Continue reading Online Video Viewers Watching More Video